Mumbai Angels, a renowned platform for private investments, has added Falca, a rural Agritech startup offering end-to-end farming solutions through a tech-based Phygital platform, to its vast portfolio.
Falca will use the additional funding to strengthen its technological foundation, acquire qualified Data Scientists and senior management staff, and broaden its geographic reach, as per reported by BW Disrupt.
“Firstly, we are thankful to have marquee investors backing us in our journey. The latest capital infusion will definitely propel our growth and achievement of our goals,” added Santosh Danegoudar, Founder and CEO of Falca.
Falca believes in phygital approach as establishing trust with farmers is the most important aspect in servicing farmers. The solutions are offered through the technology platform F-Shop (Input e-commerce platform) & F-Market (Market linkages platform) and network of physical centres (Raita Unnati Kendra).
Nandini Mansinghka, CEO of Mumbai Angels, said, “India is undeniably an agrarian economy, given that the sector employs over half the population. However, the sector has long remained fragmented, unorganized, and one of the last to integrate technology. Falca has emerged as a game-changer in the industry, connecting farmers with the end markets, and enabling them to improve their sales and product yield. We are confident that this funding will help Falca ramp up its infrastructure and grow on all fronts.”
Falca is a startup in the rural AgTech supply chain that provides a one-stop shop for all of a farmer’s needs. Falca provides input solutions, advisory solutions, and market linkages through a farmer-centric phygital (Physical + Digital) platform with the goal of improving the farmer lifecycle.
Till now the company has established 9 centres in Karnataka & Maharashtra covering 23 districts. Through these centres, 50,000+ farmers are onboarded into the platform. The platform is seeing a lot of traction from farmers and has grown 3x YoY facilitating 35,000+ tonnes of market linkages and 15,000+ Agri Input transactions, summing to INR 500+ Mn till date.